Newsletters and Brochures
Another of our areas of specialization has
been creating, editing, and producing newsletters. We have broad experience
creating newsletters, journals and special publications for professional
firms, associations, municipal governments, and various business
enterprises.
The City of Rolling Meadows recently commissioned separate
surveys of its
residents and businesses by Decision Resources, Ltd.,
Minneapolis, MN, a
nationwide survey and market
research firm specializing
in local government assessments and referendum campaigns. The surveys ranked
Rolling Meadows very highly in quality of life, community direction, and
value of City services.
Not surprisingly, Rolling Meadows was also ranked very high
in communicating with residents and businesses. The survey found that 84
percent of residents rely on
the City newsletter that we have been producing
with them since 1997, News & Views, as a primary source of
information about the community, "one of the highest ratings" the pollsters
had found in surveys of suburbs across the country. It ranked ahead of local
newspapers, which is very unusual, according to Decision Resources.
Articles
Newsletters work "marketing magic,"
achieve goals
6 Elements enhance success of
municipal newsletters
Newsletters provide cost-effective,
direct means to communicate organization's image
Innovative professional firm
newsletter delivers measurable marketing results
Examples
Newsletter examples
Brochure examples
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